Getting started in blogging isn’t difficult, it requires you to fill out your e-mail and your desired blog name and URL. In theory, it’s pretty easy. However, there are many ways to optimize your success in blogging and a multitude of skills you can acquire to make blogging easier and more personalized. These are the things that helped me get into fashion blogging, and how I learned to become literate in the genre of fashion blogging.
1. An Interest in Fashion
This is without a doubt, the most important requirement of fashion blogging. You need to have an interest in fashion, it can be any sect of fashion, but without being interested in the subject, you are prone to failure. If you aren’t interested in what you are writing/blogging about, your readers won’t be interested either. Having an interest or passion for the subject of fashion can be conveyed in your writing and your blogging and enthusiasm for what you are writing about is essential.
I first gained an interest in fashion when I was young. When I was around the ages of five to seven, my grandma and I would go shopping almost every weekend. It became a hobby of mine to find the trends and to find good deals. As I grew older, my love for fashion only became stronger. When I was around the age of fourteen, I began a blog here on Blogspot (many of my loyal readers and friends can probably recall). I used that blog to explore my own interest in fashion as well as my own personal interests. I didn’t specifically blog about only fashion, something that hindered the success of that blog. I decided to stop posting on that blog and I created a Tumblr, something that I’m sure many of you are familiar with. If you aren’t familiar with Tumblr, it is a blogging website that is more photo based that writing based, and people typically ‘re-blog’ others’ photos instead of posting written content. After using Tumblr for a few years, I decided to create another blog here on Blogspot that was dedicated to fashion. I began posting here on this blog in January of 2013 and haven’t stopped since.
2. Focused Content
When browsing through other fashion blogs, there are trends to most of them (that was a pun, kind of…get it, trends). Anyway, many fashion blogs focus on certain areas of fashion. For example, some blogs are focused on street style, while others showcase their own personal style, and beyond that some blogs focus on tips and advice, or trend reporting. The limits are endless, but usually, every blog has a set focus or small group of focuses.
When I started blogging at around fourteen, my content was all over the place. I was experimenting with what worked for me and although I enjoyed writing about sporadic topics, it didn’t go over so well when trying to make my blog successful. Readers typically enjoy knowing what certain blogs focus on so they know what to expect when returning to a blog. There aren’t strict rules and there are always instances when it is helpful to write a post about something unrelated to create new interest, it is helpful to know what topics you want to focus on. Something that I found was helpful, was to create goals. I tried to be consistent and post regularly because otherwise I would get caught up in other things and end up not posting.
For this blog specifically, I tend to enjoy posting about up and coming fashion, trends, and celebrity style. I enjoy sharing where you can find good deals and sharing trends that are coming up in the fashion world.
3. Technical Aspects
This is personally, one of my favorite parts of blogging. Changing the layout and themes to fit your personal style and goals is extremely important in the realm of blogging. Personalizing your layout and themes can set you apart from the crowd of default layouts, which can add to your success in the future.
When you are first starting out as a blogger, finding pre-made themes on third party sites is typically the best option. Using XML files and manipulating HTML and CSS is a little far out there for novice bloggers. When you find a theme you like, which if I’m being honest, can take a long time, you just have to install it. The easiest way to learn about manipulating layouts and themes is to learn by doing. The theme you choose will usually come in an XML file, which stands for Extensible Markup Language, which is a markup language that sets rules for encoding documents in a specific format that allows it to be read by both humans and machines.
After you have worked with downloading and installing themes and you become more comfortable with it, you can begin to learn how to create custom HTML (Hyper Text Markup Language) and CSS (Cascading Style Sheets). Both HTML and CSS help to create the visual content for a webpage, and can be manipulated to create a personal look to you blog.
I learned how to work with HTML and CSS through a website module called Codecademy. This module walks you through step by step the stages of coding a website and adding design elements to it. It gave me a good basis to build my knowledge upon. I highly recommend using this to learn about coding. Even if you plan on not creating your own blog, coding is a very useful tool and skill to have today. On top of learning how to use basic code, I tend to look at blog layout inspiration on Pinterest and find elements that other people have used to incorporate in my own blog.
4. Build Community with Other Bloggers
This is the last, but equally as important aspect of blogging. Since blogging can be overwhelming and there are so many of us, it can be daunting at first. An important aspect of staying afloat in the world of blogging and gaining success is simply networking with fellow bloggers. Something to help get the word out and to gain followers is Bloglovin‘. Bloglovin’ is a place to connect with other bloggers and to explore popular blogs. You can keep up to date with your favorite blogs, like for me Troprouge.com, Stylescrapbook.com, and Whowhatwear.com, and you can also connect with bloggers who are just starting up.
Something that helped me and continues to help me is by utilizing Bloglovin’, I like to explore blogs similar to my favorite blogs. After you find a blog or a post that you enjoy, the best thing you can do is comment! By commenting you get your name and blog out there to that blogger and others who see that post. If people comment on your posts, make sure to always reply to them to build up good rapport with your readers! Reader to author relationships are key to successful blogging.
I hope that this was helpful in providing any advice that you may be looking for if you are planning on starting a blog. If you aren’t particularly looking to start your own blog, I hope you found this story of how I learned about blogging and got my start in blogging interesting. The most important aspect about blogging is to be unique and stay true to your own ideals and vision, without that, you will be lost in a sea of URLs and webpages.